WHO IS SHAM
I was a bullied kid. I found Muay Thai at 13, lost my way, and ended up in prison. When I got out in 2017 I had nothing. No money, no reputation, no plan. What I had was a pair of gloves and a decision.
Today I fight professionally, coach over a hundred students at my academy in Singapore, and use this sport to rebuild men who feel the way I used to feel. Soft. Behind. Ashamed of the gap between who they are and who they know they could be.
Muay Thai closed that gap for me. Not motivation. Not a quote on a wall. A structure, a set of non-negotiables, and a reason to show up every single day. Week by week it turned a man trying to change into a fighter. That shift, in identity and not just fitness, is what makes everything stick.
The work grew past me. What started as one man trying to stay out of trouble became an academy, then a second venture, then a community of over a hundred thousand people watching the journey. I coach kids who remind me of the boy I was, and grown men who remind me of the man I nearly stayed.
From a first class at 13 to fighting professionally in Muay Thai. The long way around, but I got here.
Co-founded the academy where I coach over a hundred students, adults and kids, from their first class to fight night.
Co-founded a second home for the ones who are not chasing belts. Combat as recovery, discipline and mindset.
Built a brand of 101,000 people and counting who follow the journey, plus the Dont Spill Beer podcast.
Sponsored by Grease Monkey and Primo. Featured in Tabla. Partnerships earned in the ring, not bought.
I was you. That is not a marketing line. That is my record.
PRO FIGHTER · 100+ STUDENTS COACHED · CO-FOUNDER, GIFTED FIGHT ACADEMY & FIGHT THERAPY · 101K STRONG · SINGAPORE